The three most important things in real estate are, location, location and location. In the 2020 presidential election the three most important things are beat Trump, beat Trump, and beat Trump. Senator Sanders is a man of integrity, worthy of our respect, but not of our vote. Although he can raise money, and the spirits of the young, he is the least likely candidate to beat Trump.
At no time during the 2016 campaign, nor since, has Trump's approval rating topped fifty per cent. As such, he cannot win, but he can make his opponent lose. He will never be the vessel of our hopes, but rather the alternative to our fears. In 2020 he will run against the radical Democrats, embodied by the term socialism.
Socialism is not scary to millennials, but it spooks the suburbs that carried us to victory in the midterms, and that will be crucial in 2020. Bernie is a proud, self proclaimed, Democratic Socialist. Democratic will he as silent as the "h" in herbs. Socialist will be loud and booming.
Loud and booming is another Bernie problem. Many of the Obama voters who subsequently backed Trump have expressed a desire for another Obama; someone diplomatic and cerebral. Other than Trump, Bernie is the loudest and most bombastic candidate. Granted he is a truth teller with substance, but his style is all wrong. After 2 years of chaos, we do not want to be yelled at. Bernie's stage whisper would make us cry for Evita.
Getting back to real estate, location does indeed matter. Democrats have about 200 electoral votes locked up. The remaining 70 must come either from the Midwest or the Southwest. As a proud son of Vermont, Bernie is from the wrong region. Biden, Klobuchar, and Mayor Pete have midwestern roots, while Beto and Castro could put Texas and Arizona in play.
In 2020, we must play to win.
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